Gold investment: Here's how to buy and all the options available

India's love affair with gold is no secret. We own it in the form of jewellery, gold coins, and even gold bars. Nowadays, you can buy it even on e-commerce websites such as Amazon, Snapdeal, and Flipkart too. Owning the yellow metal in the paper form like gold exchange traded funds (ETFs) or sovereign gold bonds is also fast catching up.

Bookmark this space as here you will find articles related to buying, selling, and even investing in gold. If you want to buy gold, there are stories on what all to consider before buying the precious metal, factors that impact the price of gold, different ways to buy it and so on. Check out our stories on paper and digital gold. Investors, too, can use this space. There are a whole range of stories on investing in gold.

Reasons to invest in gold
There are various reasons why people invest in gold to meet their financial goals. However, there are those that invest in gold for the wrong reasons. By doing this, they end up with an unsuitable investment product which can put their financial goals in jeopardy. Here are five right reasons why one should have gold in their investment portfolios. Click here to read the full story.

How jewellers calculate the price of gold jewellery you buy
You should not blindly trust the price quoted by the jeweller as there are many factors that affect the final amount that you will be paying such as gold price, making charges, value of gems etc. Here are a few things you should be aware of while buying gold to avoid being tricked. Click here to read the full story.

How much should you invest in gold?
To include an asset in the financial planning basket of a household, the pertinent question to ask is: How would this asset be used? Investment in gold must pass that Click here to read the full story.

Factors that affect gold price
According to a report by the World Gold Council, annual data from 1990 to 2015, revealed two significant factors affecting gold consumer demand (jewellery, and bar and coin combined) over the long-term. "All else being equal, gold demand is driven firstly by, income i.e. gold demand is seen to rise with income levels. For a 1 percent increase in income per capita gold demand rises by 1 percent and secondly, gold price level i.e. higher prices deter gold purchases. For a 1 percent increase in prices, gold demand falls by 0.5 percent." Here are few important factors that impact the price of gold. Click here to read the full story.

Where to buy gold coins
Gold can be bought in many shapes, forms, and sizes. People buy gold not only in the form of jewellery and bars, they even purchase coins. For those looking at buying gold coins, here are 7 things you must know. Click here to read the full story.

Want to buy gold bars? Read this
Gold can be bought in various shapes and forms. These include jewellry, coins, digital gold, paper gold, and bars. Here are eight points to consider before buying gold bars. Click here to read the full story.

7 watchouts before you fit in sovereign gold bonds in your financial plan
Before you invest in a sovereign gold bond, you need to be clear about why you need to invest in gold? Is it to meet a financial goal or for pure investment purpose. If it is for the former, then most financial planners will suggest not having more than 10 per cent of your total investment portfolio in gold. Click here to read the full story.

Look for these four signs of purity while buying gold
To certify the purity of gold jewellery, BIS does hallmarking on the gold jewellery. BIS hallmarking consists of four components which are as follows. Click here to read the full story.